Are we ready for some RFID-powered shopping?
An entry at Engadget about “Fujitsu’s RFID and LCD equipped Shopping Navis Wagon” sparked quite a discussion among our PTB contributors.
An old friend and college batchmate proposed that we should go into the RFID business. He said is a fairly new item now in the country and there’s basically limitless commercial use for RFID. He added that he has wide experience with the technology from his work with OOCL so we’ll have the advantage as first movers. I am well aware of the technology but have not heard of any company that’s using it locally.
My question to him then was “Are we ready some RFID-powered shopping?”
We have Makro, Shopwise, PureGold and the SM Malls that could adapt the technology and make shopping more convenient to its customers. It’s hip and trendy as well. But will the “extra” cost of enabling this technology compensate for the promised increase in sales and customer traffic?
What are your thoughts on this? On-the-go shopping, automated inventory, programmable park/museum tours, auto-debit tollways and a whole lot more.