Friendster is back, hits online gaming scene

The pioneer in social networking site in the country, Friendster, officially announced its debut into the gaming scene last April 25 at the Museum Café in Ayala Makati. The branding “Friendster living the game,” will be its new slogan as it will now venture into the gaming arena.

The first social networking site in the country introduced last 2002 got acquired by Asia’s leading e-payment and lifestyle provider MOL Global Pte Ltd or simply MOL (Money Online) in 2009. Friendster reported that they still have 100M users worldwide and that 40% of which are from the Philippines, however only 10% are active and mostly are gaming users.

Attended by the people from the tech community, the launch was hosted by co-splay queen Ashley Gosiengfiao. Most of the people from MOL were present including its CEO Ganesh Kumar Bangah and Friendster CEO Mikhail Nikolai Galicia to support and answer questions and inquiry regarding their new gaming platform.

As a follow up to its launch, Friendster will have a gaming event at SM North Edsa Cyberzone today, April 27, called “Friendster FunXtion”,  where you get to experience meeting and engaging new friends to play online games. You’ll get to win exciting prizes from Friendster as well.

“The Philippines has always been one of our biggest markets with a vibrant online community, making the country exceptionally important to us,” said Friendster CEO, Nikolai Galicia. “Therefore it is a joy to roll out Friendster’s inaugural event here, to a community that is continuously growing. We are committed in continually bringing the latest content and giving the most compelling rewards to our users.”


  1. Wow! Talk about resurrection and revival :)

  2. They should re-brand themselves as “gamester”.

  3. Griswold /

    Interesting… Multiply became an ecommerce site and friendster evolved into a gaming site. Lakas talaga ng Facebook.

  4. tasiong /

    and soon facebook will become a pop-up advertisement

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