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MyAyala.com Does a BMW.de

Posted Monday, February 20th, 2006 12:35 pm by Marc Hil Macalua
Viewed 5757 times | Related entries: Tech News, The Internet

A few weeks ago, the German country site of BMW (BMW.de) was removed from the Google Index after getting a public SEO spam review courtesy of Matt Cutts, senior Google engineer and anti-spam czar. By using a combination of keyword stuffed redirecting doorway pages, the site was deemed spammy and in violation of Google’s webmaster quality guidelines.

Last February 16, Dennis Agulo a member of the SEO Philippines mailing list reported that MyAyala.com too has been removed from the Google Index. A site:domain check over at both Google.com and Google.com.ph showed zero results. MyAyala.com could have been caught stuffing keyword-rich hidden text at the footer of its pages, a clear violation of the Google webmaster guidelines.

MyAyala.com is one of the most recognized sites in the Philippine Internet scene and is one of the flagship online properties of the Ayala Group of Companies.


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15 Responses to “MyAyala.com Does a BMW.de”


  1. jozzua » February 20th, 2006 14:47
    1

    hmm.. myayala might find this news embarassing. I wonder what’s the official statement from them?

  2. Mike » February 20th, 2006 19:42
    2

    This should be an eye-opener in a country that worships mogul clans.

    A powerful surname means squat to the Googlebot.

  3. Punzi » February 20th, 2006 20:39
    3

    Hhhhuuuuuulllllliiiiii!

  4. RonaldSp@m » February 21st, 2006 00:41
    4

    Surprises me that such firms would employ nitwhits as their SEO and be surprised by being delisted. The only way to manipulate engines (and we have on all our sites from entertainment to auctions, software, etc.) are as follows:

    1. link popularity (this can be done in many but there are only 2 good ways.

    2. same as number 1 but getting high PR links

    3. relevant content

    4. MY FAVORITE… combination of both useragent and IP cloaking….not the weak java redirects and doorways BMW used…thats
    old school.

    #4 is easy as long as you have current updated engine IP blocks and the useragents… Sad to say many SEO dont even know how to create decent doorways that doest get banned.

    Ever been searching the engines and clicked some of the top links, just to land elsewhere….Yup the real SEO know HOW to manipulate the engines and its not hard….hehehe

  5. Marc » February 21st, 2006 06:51
    5

    Jozzua, I sent them an email asking for an official comment, no reply yet. BTW nice site. You should consider writing for PTB :)

    Mike, it’s just a site ban, nothing more :) and if they play their cards right, it may just be a short 30-day ban.

  6. Andre Marcelo-Tanner » February 21st, 2006 19:49
    6

    they probably dont care and know much at all

  7. mparaz » February 21st, 2006 22:13
    7

    Not the first time… Marc covers the MyFlowershop PR Fiasco. Not so nice story in the comments, too.

  8. mparaz » February 23rd, 2006 01:34
    8

    INQ7 story: myAyala.com complies with Google policy on hidden keywords .

    Choice quote:

    Moya acknowledged that the website’s developers had placed hidden text at the footer of the http://www.myayala.com. But he said that everybody had been doing this for the past two years until now.

    He said that other local e-commerce websites are still using this trick, but apparently myAyala.com was “singled out” since it is currently the popular e-commerce website in the country.

    Wow.

  9. MyAyala: But everybody else is doing it! » @ Ambot ah! [ technology news and reviews ] » February 23rd, 2006 10:11
    9

    [...] Marc discovered they were out of Google last week and blogged about it at PTB. He even sent an email to myAyala informing them of this violation of the Google webmaster guidelines but no reply was sent. [...]

  10. MyAyala.com Removes Hidden Text But… -- Pinoy Tech Blog - The Philippines’ Premier Technology Blog » February 23rd, 2006 17:03
    10

    [...] MyAyala.com has removed the hidden text pointed out in the MyAyala.com Does a BMW.de post earlier. [...]

  11. Google’s Got MyAyala.com’s Back -- Pinoy Tech Blog - The Philippines’ Premier Technology Blog » March 3rd, 2006 16:03
    11

    [...] Two weeks after being kicked out of Google’s index, MyAyala.com is back. [...]

  12. jp_loh » July 18th, 2006 15:17
    12

    Jollibee does the same.

  13. Captain's Log » July 18th, 2006 22:28
    13

    Jollibee Doing Dirty SEO Tactics and Earthworm Yum…

    Jollibee resorts to keyword spamming. Promotes earthworm hamburgers?!…

  14. iRant » Blog Archive » Jollibee Food Corporation and Worm Patties » July 19th, 2006 13:33
    14

    [...] Way to go. I guess they haven’t heard of this. The earthworms are here to stay and they have an evil plot to conquer the world. [...]

  15. “SEO Doesn’t Work” - Philippine Tech Company | *Jozzua » October 29th, 2008 06:18
    15

    [...] me give you a brief SEO history of MyAyala.com. Back in 2006, MyAyala.com was caught applying blackhat SEO techniques. This was well publicized among the local SEO groups. Even Googler Matt Cutts made a [...]


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