IT-BPO (Information Technology and Business Process Outsourcing), the Philippines’ sunshine industry, was reported to have gained global leadership in voice BPO services or call centers and is expected to shine even brighter in 2011.
The Business Processing Association of the Philippines (BPAP) with its government counterpart, the Commission on Information and Communications Technology (CICT) project that the Philippine IT-BPO industry could yield about US$11 billion in revenues for the year 2011, which would be a 20% increase from 2010’s estimated revenue of US$9 billion. BPAP and CICT also project that the industry could create an additional 84,000 jobs next year, bringing the total number of IT-BPO workers in the Philippines to around 610,000.
The very positive 2011 industry projections from the industry’s association and government arm comes after international consultant Everest Research declared the Philippines as global number one in the voice BPO services sector and measured its yield at US$5.7 billion in revenues compared with India’s US$5.58 billion in 2010.
BPAP CEO Oscar SaÃ±ez said, “œThe key to achieving the US$11 billion goal is aggressive marketing both locally and internationally. We have to increase the awareness of our potential employees of job opportunities in IT and BPO companies, including those in the knowledge process outsourcing and other non-voice sectors. We also have to improve our visibility internationally to market new services in new territories.
“œIn line with our initiatives to reach our targets, the industry is thankful to President Aquino for pledging a fresh PhP62 million fund for the industry when he inaugurated the new IBM facility in Quezon City on December 1″, Sanez added.
In the next 5 years, the global non-voice services sector (including such services as financial services, health care, legal outsourcing, animation, and game development) is expected to grow by as much as 25% a year, while the voice BPO market is expected to double in size to US$50 billion.
For his part, CICT Chairman Ivan Uy said, “œWith seamless government and private sector support and cooperation, I am almost certain that the 2011 industry growth figures can be easily be achieved.
“œThe CICT will be working very closely with BPAP and the rest of the industry players in implementing the President’s directive and mandate for the new PhP62 million promotions budget,” Uy added.