Polaroid enters the local phone and tablet scene, affordable units in tow
Polaroid, a brand associated with hipster insta-print cameras, recently joined the local smartphone and tablet market with their range of affordable Android devices. Interestingly, according to the company, their mobile phones and tablets have been doing well in North America and Europe, particularly in France where it’s competing well against Samsung.
Polaroid smartphones and tablets are known to be affordable yet passing Europe’s stringent quality standards. Seeing there’s still room for yet another smartphone player here in the Philippines, they will be competing with the likes of Cherry Mobile, Starmobile, Myphone, O+, and other made for the “mass” smartphone brands.
Available right now are their range of entry-level single/dual-core Android phones and tablets with quad-core products coming next month. Coming later this year are their quad-core tablets, 2G/3G-enabled tablets, Windows 8 tablets, a kid-friendly tablet, and their 7-inch tablet with TV.
From their smartphone line, they have the single-core 4” PROG400 (Php4,650) and 4.7” PRO4611 (Php5,795) as well as the 5” dual-core PROGD16 (Php6,995), and the humongous 5.9” PROG590 (Php7,995). Specs are very similar to what other affordable brands offer. Dual-SIM capability, 4GB internal storage, 512MB RAM, and Jelly Bean or Ice Cream Sandwich OS.
For their tablets, they also have a dizzying number of models brought in. There’s the two almost identical single-core 7-inchers, the Rainbow 7 and Pearl 7 that runs on ICS with 512MB RAM and 4GB internal storage. Both are priced at Php3,995 and the only discerning difference is the color and design. They also have the single-core 8-inch Diamond 8 (Php4,995) which also runs on ICS along with 8GB internal storage and 512MB RAM with only a front camera.
If you want a dual-core tablet, the Executive 7 (Php5,495) should do the trick. It runs on ICS, with a 2-megapixel rear camera, 8GB internal storage and 1GB RAM. It also has HDMI output and a 2500mAh battery.
What they highlighted though is the Executive 9.7 (Php9,995), a 9.7-inch 1.6GHz dual-core tablet that is already packaged with a Bluetooth keyboard dock. It has an 8GB internal storage with 1GB RAM and runs on Ice Cream Sandwich.
There’s still a lot of phones and tablet models brought in and I guess it’s best to check them out yourself personally. Fortunately, it’s now widely available in stores and leading malls nationwide. Polaroid products are being distributed through RedDot Philippines. Or you can check out Polaroid Phils. Facebook Page to see the available models and their specs.