The trouble with PWiT is that is reads like a mainstream media blog, like say Engadget. Or CNET. The writers are from mainstream media – just check the blogroll which links to a mix of personal blogs and MSM websites. So, why is the PWiT crew writing for this blog and not for their own publications? Some have blogs of their own, such as Hinge Inquirer and Summit Media?
For those publications without blogs, the reason is obvious. Maybe their writers will carry their PWiT experiences into the corporate blogs. But for those with blogs, I can only guess and think, it’s their personal choice. Blogs are supposed to be personal, anyway.