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Sun Cellular to Offer 3G

by Miguel September 30, 2005
written by Miguel September 30, 2005

From Businessworld: Digitel applies for 3G license.

The Gokongweis’ Digital Mobile Philippines Inc. (DMPI, more commonly known as Digitel) said it will invest at least P400 million to offer third-generation mobile telecommunications system (3G),

Is it to make up for lower revenues from Call and Text Unlimited?

Analysts deem DMPI’s shift to 3G as wise. 3G is expected to give DMPI’s mobile brand, Sun Cellular, higher average revenue per user since the service is designed to tap post-paid market with high disposable income.

This won’t be limited to the business districts, like the EDGE used by PLDT WeRoam:

Mr. Pamintuan added that DMPI will draft a five-year plan to roll out 3G services to 80% of provincial capitals and major towns and 80% of chartered cities in the country.

Will 3G be another Internet, with open access? How about value added services on top of the network?

To effectively blanket the Philippines with 3G services, DMPI will negotiate interconnection, sharing, and roaming agreements with 3G and other cellular operators, local exchange carriers, and other public networks both here and abroad.

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