Toyota Seatbelt Art Contest

To increase awareness of seatbelt use among people in Indonesia, Malaysia, Philippines, Thailand and Vietnam, Toyota Asia Pacific has launched the Seatbelt Art Contest. The regional design competition is open to all those who are residing in the said countries. There are two categories for the contest – Professional which is open to Bloggers, Design students, teachers and professionals and Open category which is open to the general public.

Here are the steps to join the contest:

1) Design/create an original hand drawn or computer generated seatbelt pad design. The design should include THUMS (Toyota Total Human Model for Safety mascot). THUMS design must be original and not altered. Visit to know more about THUMS.


All entries should have the following sizes: Open Size: 19.5cm (W) x 23.5cm (L). Closed Size: 7.5cm (W) x 23.5cm (L)




2) Sign in with your Facebook account and register for the contest here.

3) Upload your seatbelt pad design in JPG format via PC (only).

4.) All valid entries will be displayed in the contest gallery. Get your friends to vote for you.

5.) Toyota will select the winners from the top 10 most voted designs in each country.

The contest is from June 30 to August 31, 2014. Below are the prizes:

Professional Category – One winner will receive an iPad Air 16 GB Wi-Fi and 10 seatbelt pads of their winning design.

Open Category – Two winners will receive an iPad Air 16 GB Wi-Fi and 10 seatbelt pads of their winning design.

We are also joining to represent the Philippines (Professional category). Here’s our entry:


For our seatbelt design, we used shades that represent Philippines’ unique culture and heritage. Yellow is a light color, it symbolizes happiness, cheerfulness, optimism and enthusiasm. It represents the Filipino’s attitude towards life. Filipinos are able to maintain a joyful and positive spirit even when faced with challenges. We combined it with the rising sun which symbolizes hope.

Red is a strong and a warm color, it signifies determination, passion, desire and love. Filipinos are hard-working people. We are determined to succeed and are passionate in everything we do. Filipinos are loving, caring and hospitable people.

The doodles represent Philippines’ wonderful culture and heritage. It highlights the scenic places, foods and dishes, festivals and everything unique about the Philippines.

Please vote for our entry here. Thanks!


For more technology news and gadget reviews, follow us on Facebook, Twitter and Instagram